Customer Relationship Management Market Report 2022-2027 | Growth, Analysis, Demand and Industry Trends

  The latest research study “Customer Relationship Management (CRM)Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027” by IMARC Group, finds that the global customer relationship management market reached a value of US$ 51.4 Billion in 2021. Looking forward, IMARC Group expects the market to reach a value of US$ 103.1 Billion by 2027, exhibiting a CAGR of 11.80% during 2022-2027.

What is Customer Relationship Management?

Customer Relationship Management (CRM) refers to several solutions and software utilized by organizations to manage the external relationship and interactions with customers. It identifies sales opportunities, stores customer data, maintains a record of service issues or complaints, and helps with marketing campaigns. CRM also assists businesses in accounting, management, streamlining sales, etc., by offering real-time access to a centralized database, thereby eliminating the need for unnecessary paperwork. It proves advantageous in speeding up business communications. As a result, CRM solutions are extensively adopted across numerous sectors, including telecommunications, banking, financial services and insurance (BFSI), retail, healthcare, etc.

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Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

Customer Relationship Management Market Trends and Drivers:

The escalating requirement for automated customer engagement across various industries to enhance the customer experience is among the key factors driving the Customer Relationship Management (CRM) market. In addition to this, the expanding consumer usage of digital channels, such as social media platforms, to interact with brands is further augmenting the market growth. 

Moreover, the increasing adoption of efficient tools for handling customer data and the rising utilization of actionable insights to make informed business decisions are also positively influencing the global market. Besides this, the shifting preferences from push marketing to pull marketing and the growing integration of AI, Big Data, and IoT in CRM are acting as significant growth-inducing factors. 

Furthermore, the inflating popularity of cloud solutions, digitization, and numerous technological advancements in business intelligence and the emerging trend of work-from-home (WFH) policies, owing to the sudden outbreak of the COVID-19 pandemic, are expected to stimulate the Customer Relationship Management (CRM) market over the forecasted period.

Customer Relationship Management Market Report Scope
Report CoverageDetails
Market size value in 2021US$ 51.4 Billion
Market forecast in 2027US$ 103.1 Billion
Growth RateCAGR of 11.80%  from 2022 to 2027
Base year for estimation2021
Historical data2016-2021
Forecast period2022-2027


Global Customer Relationship Management Market 2022-2027 Analysis and Segmentation:

Competitive Landscape:

The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.

Customer Relationship Management Companies:

Adobe Inc., Cisco Systems Inc., Insightly Inc., International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Pegasystems Inc., Ramco Systems Limited, Sage Group plc, Salesforce.com Inc., SAP SE, SugarCRM Inc. and Zoho Corporation Private Limited. 

Ask Analyst for Customization and Explore Full Report with TOC & List of Figure: https://www.imarcgroup.com/customer-relationship-management-market

The report has segmented the market on the basis of region, component, deployment mode, organization size, application and industry vertical.

Breakup by Component:

Software 

Services

Breakup by Deployment Mode:

On-premises

Cloud-based

Breakup by Organization Size:

Small and Medium-sized Enterprises

Large Enterprises

Breakup by Application:

Customer Service

Customer Experience Management

CRM Analytics

Marketing Automation

Salesforce Automation

Others

Breakup by Industry Vertical:

BFSI

Retail

Healthcare

IT and Telecom

Discrete Manufacturing

Government and Education

Others

Breakup by Region:

North America: (United States, Canada)

Asia Pacific: (China, Japan, India, South Korea, Australia, Indonesia, Others)

Europe: (Germany, France, United Kingdom, Italy, Spain, Russia, Others)

Latin America: (Brazil, Mexico, Others)

Middle East and Africa

If you want latest primary and secondary data (2022-2027) with Cost Module, Business Strategy, Distribution Channel, etc. Click request free sample report, published report will be delivered to you in PDF format via email within 24 to 48 hours of receiving full payment.

Key highlights of the report:

Market Performance (2016-2021)

Market Outlook (2022- 2027)

Porter’s Five Forces Analysis

Market Drivers and Success Factors

SWOT Analysis

Value Chain

Comprehensive Mapping of the Competitive Landscape

If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Contact Us:

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