Customer Relationship Management Market Report 2022-2027 | Growth, Analysis, Demand and Industry Trends
The latest research study “ Customer Relationship Management (CRM)Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027 ” by IMARC Group, finds that the global customer relationship management market reached a value of US$ 51.4 Billion in 2021 . Looking forward, IMARC Group expects the market to reach a value of US$ 103.1 Billion by 2027 , exhibiting a CAGR of 11.80% during 2022-2027. What is Customer Relationship Management? Customer Relationship Management (CRM) refers to several solutions and software utilized by organizations to manage the external relationship and interactions with customers. It identifies sales opportunities, stores customer data, maintains a record of service issues or complaints, and helps with marketing campaigns. CRM also assists businesses in accounting, management, streamlining sales, etc., by offering real-time access to a centralized database, thereby eliminating the need ...